Embracing Customer Transformation Dojo

Why this Dojo?

In just a few hours, your executives / leaders will understand key Customer Transformation principles, learn how to apply them, and practice these principles in exercises relevant to their unique business context. The “dojo” approach is designed to achieve profound yet rapid growth.

What is an Executive Leadership Dojo?

“Dojo” refers to a new way of leadership enablement, coaching, and training. It is based on the training principles used in Japanese martial arts including mindfulness / awareness, deep understanding of principles, and real practical experiences all within the context of deep respect for people and their environment. This approach focuses on the needs of the participant (rather than general knowledge) to achieve profound yet rapid growth. Dojo’s often include four components:

  • Zazen “Reflection”: Gaining a deeper understanding
  • Kata “Form Training”: Learning & deconstructing a specific pattern / knowledge
  • Randori “Sparring”: Practical exercises (in pairs with peers)
  • Kamae “Stance”: Setting a new mental and physical posture (readiness for change / action)

Dojo Topic: Embracing Customer Transformation

This half-day Dojo will focus on principles of Customer Transformation:

  • Customer satisfaction, not revenue is the most important measure of success
  • Customer-centric strategy over product or channel-centric strategy
  • Customer transformation responds to learned customer needs rather than following a master-plan
  • Information transparency over control (to fuel fast accurate decisions)
  • Interaction customer and representative empowerment over control

Costs

This workshop costs $100 CAD per person / minimum 10 participants (includes cost of materials for exercises / activities)

Additional as-needed costs covered by the client (can be provided at additional cost):

  • Dojo location ideally away from all distractions (provided by the client)
  • Any food / drinks / treats provided during the workshop
  • Facilitator / trainer travel, room, board, and related

Next Steps

Please contact us to schedule the workshop.

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